PSoTD

The Keystone Line Web Site

Last month PennDOT announced the new web site of The Keystone Line Amtrak website with some good press. It is a nice looking site, however...

I just think it's POOR not to provide pricing on the site. I know there's a lot of variables, but airlines do it, bus services do it, why not here?

And it really doesn't have to be that way - because the Amtrak site DOES provide fare - and reservation - information. So... why not use to fares with that reference?

When it comes down to it, this site is brochure ware, which is okay, but only if used in conjunction with other marketing programs. It is not a standalone, and frankly, if promoted as such it will frustrate consumers as much as benefit them.

Posted by PSoTD on Sunday September 7, 2008 at 8:12am |

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