Interesting post about the whims of the Google AdWords marketplace...
Preferential PricingGetting your account Google slapped is a well known phrase amongst many affiliate marketers. One day your ads are going great, and then the next day every keyword has a minimum bid of $5 or $10 per click.
I guess I really don't understand what is going on with Google's pricing. I have a regional purchase for the term "Camp Hill", it's not that effective but it's worth a shot. It keeps going up in price per clickthru - today my ad is inactive for search because I'm refusing to pay the new price of $1.00 per clickthru.
What I don't understand is why that is the price. There's ONE ADVERTISEMENT currently on that keyword. What is the deal? Market demand couldn't be responsible for the increase from twenty cents to 1 dollar per clickthru. What up with that, Google?