PSoTD

Arena Softball

Hadn't heard of it before, but apparently wallyball is infecting everything now...

There's a new sport known as Arena Softball that is catching on quickly, and as a recent feature story in the Sacramento Business Journal shows, it is becoming a national phenomenon. Founded by Greg Joseph with the help of local business developer Chris Vrame in 2003, the indoor sport has grown immensely in only five years.

The game is played on a regulation softball diamond, and players use all of the softball skills they're used to. The twist is a tight spring loaded net that encloses the entire softball field, so every hit is in play. Although Joseph found it was difficult at first to turn a profit with a new game, Arena Softball is now profitable and has gained interest internationally. The softball-inspired game is in its second season in the Minneapolis suburb of Eagan, Minnesota, and there are advanced plans to take Arena Softball to Hartford, Connecticut and Spokane, Washington. The game even has someone from Dubai in the United Arab Emirates interested.

Arena Softball is still the biggest hit back in Roseville, CA, a city near Sacramento, where it began. According to the Sacramento Business Journal article, there are approximately 800 people coming to the indoor softball complex every day, with 106 different teams playing. Joseph aims to open a second complex in the Pacific Northwest, and a third in Elk Grove or Natomas, California.

Posted by PSoTD on Saturday May 3, 2008 at 7:25am |

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